Span Graphic Identity
Bud Rodecker and John Pobojewski
Design Direction, Strategy
Nick Adam, Zach Minnich, Suzie Shin, Leah Wendzinski, Clark Nelson, and Alyssa Arnesen
As the studio shifts from practicing design under the moniker Thirst to Span, everything is different but nothing has changed. John Pobojewski and Bud Rodecker lead the same incredibly talented crew in the same space. But now under a new identity — with clear vision for 2020.
Our visual palette was a reflection of everyone's creative energy, generating a visual system that is equally vibrant. Our greatest strength is in each other and we catalyze sparks as we create together.