One Oak Brook Commons
Concept, Design Direction, Strategy
Design, 3D, Illustration
One Oak Brook Commons offers the luxury rental lifestyle in the heart of Oak Brook, an affluent suburb just west of Chicago. Span was invited to create a distinctive visual identity as part of Hines’s larger Oak Brook Commons mixed use development.
Oak Brook’s historic presence as a Midwestern hub for competitive international polo inspired a collection of brand images around the kinetics and style of the sport that are balanced by crisp and custom lettering.
Original lifestyle and neighborhood photography were also commissioned from Kathleen Hinkel to highlight local sights.