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Xi'an New Center Video

Client
Skidmore, Owings & Merrill
Community
Architecture
Services
Motion
Audio
Credits

John Pobojewski
Concept, Design Direction, Audio

Kyle Green
Design, Animation, Editing

Zach Minnich
3D, Illustration

Designed while at Thirst

A short story crafted around SOM’s urbanism for a new city center in Xi'an, the birthplace of Chinese civilization. This new mega development will be considered an Ecological Business District — catalyzing economic growth while respecting the surrounding environment. Four principals define SOM’s urban design, each a theme for a different neighborhood of mixed uses, each an expression of the national vision of President Xi Jinping.

Xian Film 171205 3i Xian Film 171205 3
Xian Film 171205 3p
Xian Film 171205 3l
Xian Film 171205 3d Xian Film 171205 3e
Xian Film 171205 3n