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Spoke Apartments Graphic Identity

Client
Morgan Bond Companies
Community
Real Estate
Services
Branding
Environments
Interactive
Print
Credits

Bud Rodecker
Design Direction, Design, Illustration

Rick Valicenti
Design Direction, Design

Zach Minnich
Design, Illustration

Taek Hyun Kim
Illustration

Kyle Green
Illustration

Anna Mort
Illustration

John Pobojewski
Illustration

Summer Coleman
Illustration

Clark Nelson
Programming

Designed while at Thirst

Spoke Apartments is located in the River West neighborhood of Chicago with access to the Blue Line, the bus, the interstate, or Milwaukee Avenue — the “hipster highway.” The graphic program responds to this city vibe.

With direction from Bud Rodecker and Rick Valicenti, the Thirst team designed a suite of energized Spoke expressions all promo and streetscape-ready.

Spoke Banners 00507
BC Spoke webpost 1 171012 1 ZM24
BC Spoke webpost 1 171012 1 ZM13
Spoke Banners 00471
Spoke Banners 00393
BC Spoke Logogif 2 171014
BC Spoke webpost 1 171012 1 ZM4
BC Spoke webpost 1 171012 1 ZM16
BC Spoke webpost 1 171012 1 ZM22
BC Spoke webpost 1 171012 1 ZM6
BC Spoke webpost 1 171012 1 ZM14
BC Spoke webpost 1 171012 1 ZM23
BC Spoke webpost 1 171012 1 ZM9
BC Spoke webpost Sign